STUDIO 1

Blog

Practical articles on the web, e-commerce and SEO. No fluff - only what works.

local SEO
Google Business Profile for local visibility
·7 min read

How to set up and optimise a Google Business Profile for local search and Google Maps: categories, reviews, photos, posts and the data that drives ranking.

multilingual
Multilingual websites: when you actually need one
·7 min read

When a multilingual website pays off and when it does not, in the Estonian context of ET, RU and EN: hreflang, translation quality and ongoing maintenance cost.

AI
AI and websites in 2026: what changed
·8 min read

A sober look at how AI actually affects building and ranking websites in 2026: AI search answers, content quality, real workflow gains and where it falls short.

security
Website security basics every owner should know
·8 min read

The core security practices that prevent most website hacks: updates, strong passwords and 2FA, backups, HTTPS, least privilege and basic monitoring.

mobile
Mobile-first: why it is not optional
·7 min read

Why mobile traffic dictates the whole build: practical implications of mobile-first design for layout, performance, testing and how Google ranks your site.

e-commerce
Payment options for an Estonian online store
·8 min read

Montonio, Maksekeskus, Stripe and bank links compared for an Estonian e-shop: fees, payment methods, setup and what to actually offer your customers.

copywriting
How to write a homepage that sells
·8 min read

A practical structure for homepage copy that converts: the headline, the value proposition, proof, and a clear call to action that turns visitors into leads.

e-commerce
WooCommerce vs Shopify for a small store: which fits when
·7 min read

A practical comparison of WooCommerce and Shopify for a small online shop in 2026: setup, total cost, control, EU compliance.

hosting
Website hosting explained for an EU business
·7 min read

Hosting types compared, EU location explained, what matters for speed, law and reliability. A practical guide for small businesses in 2026.

conversion
8 homepage mistakes that cost you customers
·6 min read

Common homepage errors that quietly push visitors away. How to spot each one and what to do instead.

analytics
How to measure if your website is actually working
·7 min read

The metrics that tell you whether your website is doing its job: traffic, conversion, speed, search visibility. What to track and what to ignore.

GDPR
GDPR for websites: a practical checklist for 2026
·7 min read

What an Estonian or EU website actually needs to be GDPR compliant in 2026: cookies, forms, analytics, privacy policy. Plain language, no legalese.