Blog
Practical articles on the web, e-commerce and SEO. No fluff - only what works.
What structured data actually does for a local business, which schema types matter, how to add them without a developer and how to check they work.
Why old articles lose traffic, how to find the ones worth updating in Search Console, what to change, and how to measure whether the refresh worked.
What broken links really cost, how to find every 404 with free tools, when to redirect and when to leave it, and how to build a 404 page that keeps the visitor.
Which structured data types are worth adding to a small business website in 2026, what stopped producing rich results, how to implement JSON-LD and test it.
Whether a business blog still brings customers now that AI answers most questions: what stopped working, what still does and how to decide if it fits you.
How to write title tags and meta descriptions that get clicked: length limits, formulas that work, why Google rewrites them and how to fix a whole site.
A practical guide to getting links to a small business website: which links you can realistically earn, what to avoid, and how long results take.
A plain guide to Google Search Console for business owners: how to set it up, which four reports actually matter and what to do with what you find.