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Practical articles on the web, e-commerce and SEO. No fluff - only what works.
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ux
What is UX and why it affects revenue
·7 min read
UX is not pretty design, it is how easily a visitor reaches their goal. Here is how user experience ties directly to conversion and revenue.
conversion
Conversion rate basics for service businesses
·7 min read
What conversion rate really means for a service business, how to measure it correctly, realistic benchmarks and practical ways to improve it without more traffic.
