Social media advertising
We bring you customers via Meta, TikTok and LinkedIn. Creatives + precise targeting + daily optimisation.
What's included
- Meta Business Manager setup (Facebook + Instagram)
- TikTok For Business + Pixel install
- LinkedIn Campaign Manager (for B2B)
- Creative production (up to 5 variants per month)
- Targeting audit and weekly optimisation
- Constant A/B testing: images, copy, audiences
- Custom audiences + Lookalike audiences
- Monthly ROAS / CPA / CTR report
Which platform for whom
Meta (Facebook + Instagram)
B2C, e-com, restaurants, salons, training. 60% of Estonian audience.
TikTok
Younger audience 16-30. Fashion, cosmetics, entertainment, training.
B2B SaaS, consulting, IT services. Higher CPC but reaches decision-makers.
Multi-channel
Brand awareness across 3 platforms at once. For scaling.
Pricing tiers
One platform, 1 campaign.
- Pixel setup
- First ad cycle
- Conversion tracking
- 30 days support
1-2 platforms, up to 2000 EUR ad spend.
- Ongoing optimisation
- 3-5 creatives/month
- Weekly report
- Slack support
3 platforms, 2000 EUR+ ad spend.
- Meta + TikTok + LinkedIn
- Video creatives
- Lookalike audiences
- Weekly sync
How we work
- 01Strategy
We clarify USP, audience, budget, KPIs.
- 02Creatives
First creative set (photos, videos, copy).
- 03Launch
First 7-14 days - test phase on small budget.
- 04Scaling
Scale what works, kill what doesn't.
- 05Reporting
Monthly full report + recommendations.
Frequently asked
Do you produce creatives - videos and images?+
Yes. Simple UGC-style videos and static banners - in Growth/Scale tiers. Bigger productions are separate (see 'Video production').
What budget do I need?+
Meta: minimum 300 EUR/month, recommended 1000 EUR+. TikTok: from 500 EUR/month. LinkedIn: from 1000 EUR/month (higher CPC).
Does iOS 14+ still affect ads?+
Yes, conversion tracking is partially limited. Solution: Conversions API + Pixel together. We set up both.
Can you target only Tallinn, not all of Estonia?+
Yes. Geo-targeting down to city level, multiple cities in parallel.
What clients say
We wanted a simple site with a menu and bookings. We got exactly that, nothing extra. I liked that they showed the work as it went, so we could say right away what to change.
We moved the old store to a new platform. Montonio and parcel lockers were set up, test purchases were run through before launch. The first order came in on launch day.
Related services
Let's talk about your campaign
Tell us which platform interests you and what the goal is - we'll come back within one business day with a detailed plan.